I have found a series of virals which advertise the latest collection of BRIO railway toys, one of these virals is shown above. I feel they are great at showing the new toys in an imaginative form, creating a 'role play' world for children and parents alike. I could take such virals as inspiration for making a viral myself as part of my visual work.
Source: 2011. [Online] Brio Concept Video Railway 2011. Available at: http://youtu.be/ZvEkBbqasyI [Accessed: 27 January 2012]
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